Home > Artwork Guidelines
I'm an image

Artwork Guidelines

Before creating your art files, please use our graphic templates. Our templates have specific instructions for live area and required bleeds. Templates are layered Adobe Illustrator PDF files. Templates are located on product order pages.

Accepted File Formats

  • Adobe Illustrator
  • Adobe Photoshop
  • Adobe InDesign
  • High Quality PDF
  • TIFF Files

High quality, editable Illustrator and Photoshop files are preferred, as they are more suitable for large format printing as well as our preflight software. Graphic time will be charged if files need to be fixed or altered to meet guidelines, so we urge our clients to take advantage of our many graphic templates as they are already setup to the correct dimensions and include information such as obstructions, bleeds, fold, and stitch lines. Graphic templates can be downloaded from each products order page on our website.

DO NOT include printer marks such as crop marks and print registration marks in your print ready files.

Final print files should be kept under 1 gigabyte in size.

When sending files, please be sure to include all supporting files (fonts, linked images, etc.). You can also outline all fonts and embed all link image files. Please note that embedded files may not print correctly as we have no access to the original file. DO NOT embed PDF or files that are not flattened image files. If you do so we are not responsible for printing errors.

IMPORTANT: We do not print directly from PDF files. We will open PDFs in Illustrator to prepare your files for printing. It is critical that all fonts are outlined, and all linked images embedded prior to creating the PDF. Files not submitted correctly will be bounced for resubmission and cause order delays. It is always best to send your files in the native program the artwork was created in to include all supporting links and fonts.

File Fonts

Fonts must be converted to outlines. If fonts are not created to outlines, please provide TrueType fonts. If changes need to be made in the file, please provide the fonts and a version of the file with editable type.

CMYK Color

Provide all files, in CMYK color format. Any file submitted in RGB will be converted to CMYK prior to printing. Color shift and unintended changes in graphic effect can occur and are not the responsibility of TradeShowPlus to fix or reprint free of charge.

Resolution

For optimal print quality flattened image files should be 125 ppi at print size. This keeps file sizes manageable given the exceptionally large size of our prints. Customers are responsible for inspecting their graphic files prior to submitting them for printing. Our digital printing output is 600 PPI or higher. Any resolution issues come from customers not checking their graphic files before submitting them. While TradeShowPlus may inform the customer of resolution issues it is not our responsibility.

Mural & Pop Up Graphics

Popup mural files must be built as one file. Please note where panel breaks are located and try to minimize the amount of text will be cut between panels.

Artwork Submission

Files are accepted via our WeTransfer account. Our WeTransfer account is located at tradeshowplus.wetransfer.com. Please include your contact information and order number when uploading your files.

Electronic Proofs

High quality, editable PDFs, Illustrator and Photoshop files are preferred, as they are more suitable for large format printing as well as our preflight software. Graphic time will be charged if files need to be fixed or altered to meet guidelines, so we urge our clients to take advantage of our many graphic templates as they are already setup to the correct dimensions and include information such as obstructions, bleeds, fold, and stitch lines. Graphic templates can be downloaded from each products order page on our website.

Hard Proofs

Hard proofs are mini prints of your graphic files. These proofs can include a small to-scale section of your graphic file to judge final resolution or acceptability of graphic effects. Hard proofs are printed on the same press using the same material as the finished product. Hard proofs are shipped overnight for your approval. While at an added cost and production time hard proofs are the only way you can judge color output and graphic special effects. Hard proof cost is $100.00 per file and will add 3-5 days to your order.

Print Matching

Feel free to submit catalogs, brochures, printed proofs, etc. to use as a color reference. Graphic files will need to be layers so color adjustments can be made. This can be a time intensive process and will accrue additional charges. Please contact customer service to arrange sending us your materials.

Pantone Color Matching

If Pantone colors need to be matched, please specify on your order. All critical Pantone colors must be plugged into the file as PMS Solid Coated colors. We do not match any other color books. Please watch our video below explaining the color matching process required for digital printing. It is informative.

Special Graphic Effects

Illustrator and other graphic program special effects such as glows, transparencies or drop shadows sometimes have unpredictable results when printing. We cannot guarantee output of these effects. We suggest flattening graphics that have these effects or ordering hard proofs.

Production Time

TradeShowPlus cannot control when customer place orders or when they will provide correct artwork for printing. For this reason, posted production times are based on when the customer approves art proofs for printing not when the order is placed. Production time starts the following business day after proofs have been approved.

Printing Guarantee

We guarantee all printing against printer malfunction and manufacturing error. We guarantee color matching on all orders with approved hard proofs. Orders without approved hard proofs are not guaranteed for color and will not be reprinted free of charge. We cannot guarantee output of special effect of any kind to include special effects applied to critical colors.

The TradeShowPlus printing guidelines are industry standard and accepted worldwide for high quality large format digital printing.